UPM Raflatac boosts brand performance at Labelexpo India

UPM Raflatac (stall C12) will be highlighting its latest additions to its product portfolio at Labelexpo India.

Product focuses for UPM Raflatac at Labelexpo India include the ultra-thin and clear VANISHTMfilm, which enables intricate food and beverage label designs while providing an excellent view of the product. VANISH also uses less raw material than other clear-film solutions, making it a more sustainable choice. A new white label film, PP White FTC 60, supports quality print results with resistance to water, oil and chemicals; this multipurpose film also features a food-safe topcoat.

The sustainably sourced Raflacoat Fit PEFC face paper has a new topcoat. The topcoat is also less absorbent than its predecessor, so label converters are likely to see less ink consumption with UV-flexo while achieving more vivid colors. Raflacoat Fit PEFC provides a solid foundation for creating the complex designs required by today’s end-users and brand owners.

At Labelexpo, visitors to the UPM Raflatac stand are invited to see how the Label Life tool can help them make more sustainable choices. Label Life provides an easy to use, tailored service which informs label converters and brand owners about the lifecycle impacts of different label stock products. Also on show will be thePro Label Studio tool for designers, which renders textured previews of label materials with graphic designs on various container types.

For the first time at Labelexpo India, UPM Raflatac is also hosting a fashion show where models are walking on the catwalk wearing fashion pieces constructed out of UPM Raflatac label materials. To catch the show, stop by stand C12 in Hall 1 on 19 November at 3:00 – 3:30 pm.

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